The eye area has become supremely important in the last year due to the use of the mask. The concern for controlling a rested and light-filled look has increased in other years, in which areas such as the lips were the protagonists. Would you like to know how to maintain a lighthearted look and transmit energy? Today we tell you which is the best-kept secret to treat dark circles.

Hydration is an imperative factor to maintain youthful skin. When choosing the ideal routine to keep our skin in the best condition, we must bear in mind that between 10 and 15% of hydration is found in the superficial layer of the skin. However, 70% is in the dermis. To understand why hydration of the skin is essential, it is necessary to know that the flow of water from the dermis to the epidermis is continuous. This means that, due to causes such as sun exposure or natural aging, the loss of daily water can be aggravated.

How hyaluronic acid works on dark circles

Surely you have already heard about hyaluronic acid, a natural activity in the skin capable of retaining up to 1000 times its weight in water, and that helps regulate hydration levels. But the problem is: where is hyaluronic acid found? In the dermis is the extracellular matrix, where the collagen and elastin fibers are found, as well as the glucosaminoglycan, better known as hyaluronic acid.

In the case of areas such as the eye contour, the skin also experiences a gradual decrease in endogenous hyaluronic acid levels which can contribute to the presence of signs of aging. All this entails the loss of firmness, the appearance of the dreaded crow’s feet, and an uneven texture on the skin. The skin that surrounds the eye contour area is four times weaker than that of the rest of the face, therefore, it can take on a dark color and lose sound more easily due to several causes:

1.  The hereditary predisposition, due to thinner skin allows appreciating the dark color of the blood vessels.
   
   

      2. External factors, which accelerate the dehydration of the tissues around the eye and the dilation of the blood vessels, giving an even more marked and sunken appearance.

Find out what our secret is

As we have seen in the introduction, hyaluronic acid is a natural constituent of the skin. In this way, it allows recovering the lost volume, filling in the dark circles, and projecting the area to unify the tone. Hyaluronic acid retains water in the skin to provide greater elasticity and hydrates even the deepest layers to reduce superficial wrinkles, deep wrinkles, crow’s feet, and fine lines. To its list of virtues, it is added that it manages to hide dark circles and the look of fatigue in the eyes.

At this point, you have probably deduced that hyaluronic acid should be the active ingredient par excellence in your usual eye contour. If you have not yet verified the benefits of this active ingredient and you plan to add it to your care routine, today we present the best-kept secret to treat dark circles: Hidraderm Hyal Eye Contour, the most top product to rejuvenate the look and attenuate the signs of tiredness.

HIDRADERM HYAL Eye Contour is formulated with 3 types of hyaluronic acid to guarantee maximum effectiveness in the different layers of the skin:

• The hyaluronic acid of very low molecular weight encapsulated in liposomes acts longer, taking longer to biodegrade and reaching the deepest layers of the skin. In this way, we achieve deeper hydration.
  
  

• The low molecular weight hyaluronic acid encapsulated in liposomes allows the molecule to reach a medium epidermal level, providing hydration and providing greater elasticity to the skin.
  
  

• The hyaluronic acid’s high molecular weight  acts more shallowly to prevent evaporation of transepidermal water and maintain the natural skin hydration longer.

  
  
  
  

K-VIT ANTI DARK CIRCLE SERUM

The skin in the eye contour area is the most delicate, fragile skin on the face. It is a highly vascularized area where blood pigments (haemosiderin) build-up, causing the purple color characteristic of dark circles. k-vit Serum, thanks to its composition featuring Vitamin K oxide encapsulated in liposomes, reduces the build-up of these blood pigments to improve the appearance of dark circles. Its formula also contains plant-based active ingredients, camphanediol, pinanediol, hyaluronic acid, and organic silica to improve microcirculation in the area and help to correct the signs of aging in the eye contour area, such as bags and wrinkles.30ml (1.0 Fl. Oz)

•  Dropper

•  All Skin Types

•  Serum
  
  

The look is key when it comes to expressing our emotions and communicating with others. A careful look is a younger look, which speaks for us. Having allies such as hyaluronic acid is essential to maintain the natural beauty of the skin. HIDRADERM HYAL Eye contour is an innovative product that guarantees 360º hydration, stabilizes the skin structure, reduces the coloration of dark circles, and helps to minimize expression lines.